Marketing to Business Administration: Concentration in Entrepreneurial Studies
An opportunity to gain an associate degree from Delaware Tech and a bachelor's degree from Goldey-Beacom College.
Your Path to a Bachelor's Degree
Delaware Tech has established agreements with four-year colleges and universities that connect Delaware Tech associate degree programs with bachelor's degree programs to create smooth transfer opportunities for you. These Connected Degree programs enable you to complete your associate degree and then transfer to a four-year degree program as a junior.
The Connected Degree 2+2 Curriculum
Delaware Tech's accredited associate degree program in Marketing prepares graduates to work in a variety of entry-level marketing positions in different types of organizational settings. In addition to specific areas of marketing such as advertising, e-marketing, sales and sales management, retailing, and graphic design, students will gain broad-based knowledge of support areas such as accounting, law, computer technology, and communications. Graduates are prepared to continue their education at the bachelor's degree level. Goldey-Beacom's Bachelor of Science degree program in Business Administration, Entrepreneurial Studies Concentration integrates the classroom and the real world through a dynamic mix of leading-edge knowledge, involvement with successful entrepreneurs, and hands-on development. Students will learn key skills such as creativity, market focus, and business planning which are essential to successful ventures. Student learning goals represent the basic knowledge and skills necessary to understand the processes for assessing needs and opportunities in a market, translating an idea into a product or service, and developing a formal business plan, which includes an analysis of funding and of the scalability of the proposed solution.
Value For You
By completing your associate degree at Delaware Tech, you'll receive excellent instruction in small classes at a campus close to home. Delaware Tech's affordable tuition can reduce the overall cost of your college education, making the completion of your bachelor's degree more manageable.
Making The Connection
Refer to the Connected Degree curriculum for the sequence of courses needed to complete this program. Call Delaware Tech and let us help you follow the path to your bachelor's degree.
Connected Degree Curriculum - Suggested Course Sequence
Marketing (Associate Degree - Delaware Technical Community College)
First Semester (fall)
| Course | Title | Credits |
|---|---|---|
| SSC 100 | First Year Seminar | 1 |
| ACC 101 | Accounting I | 4 |
| BUS 101 | Introduction to Business | 3 |
| CIS 107 | Introduction to Computers and Applications | 3 |
| ENG 101 | Critical Thinking and Academic Writing | 3 |
| MAT 145 | Math of Finance or | 3 |
| MAT 153 | College Math and Statistics | 4 |
| 17/18 | ||
Second Semester (spring)
| Course | Title | Credits |
|---|---|---|
| ACC 112 | Accounting II | 4 |
| ECO 111 | Macroeconomics | 3 |
| ENG 102 | Composition and Research | 3 |
| MGT 212 | Principles of Management | 3 |
| MKT 212 | Principles of Marketing | 3 |
| 16 | ||
Third Semester (fall)
| Course | Title | Credits |
|---|---|---|
| ECO 122 | Microeconomics | 3 |
| ENG 124 | Oral Communication or | 3 |
| ENG 122 | Technical Writing and Communication | 3 |
| MAT 255 | Statistics I* or | 3 |
| MIS 220 | Management Information Systems* | 3 |
| MKT 219 | Sales and Sales Management | 3 |
| OAT 242 | Desktop Publishing | 4 |
| 16 | ||
Fourth Semester (spring)
| Course | Title | Credits |
|---|---|---|
| BUS 203 | Business Law | 3 |
| SOC 215 | Business Ethics | 3 |
| MKT 214 | Advertising and Promotion | 3 |
| MKT 217 | E-Marketing Fundamentals | 3 |
| BUS 275 | Portfolio/Experiential Learning (Advisor Approval Required) | 3 |
| 15 | ||
Business Administration: Concentration in Entrepreneurial Studies (Bachelor's Degree - Goldey-Beacom College)
Fifth Semester (fall)
| Course | Title | Credits |
|---|---|---|
| MAT 111 | College Algebra | 3 |
| PSY 160 | Introduction to Psychology | 3 |
| MGT 320 | Entrepreneurship & Bus Innovation | 3 |
| MGT 428 | Human Resource Management | 3 |
| XXXX XXX | 300-400 Level Elective | 3 |
| 15 | ||
Sixth Semester (spring)
| Course | Title | Credits |
|---|---|---|
| MAT 136 | Precalculus | 3 |
| SOC 161 | Introduction to Sociology | 3 |
| HUM 104 | Humanities II | 3 |
| ITG 149 | Desktop Apps - Microsoft Excel | 3 |
| IT 353 | Project Management | 3 |
| 15 | ||
Seventh Semester (fall)
| Course | Title | Credits |
|---|---|---|
| MAT 298 | Calculus I | 3 |
| FIN 460 | Entrepreneurship | 3 |
| FIN 333 | Financial Management | 3 |
| ENG 465 | Research & Writing I | 3 |
| MAT 299 | Calculus II | 3 |
| 15 | ||
Eighth Semester (spring)
| Course | Title | Credits |
|---|---|---|
| LAW 432 | Business Law II | 3 |
| MGT 492 | Business Policy & Strategy | 3 |
| ENG 486 | Presentation & Debate II | 3 |
| ENG 466 | Research & Writing II | 3 |
| MGT 472 | Managing Ent & Small Firms | 3 |
| 15 | ||
*Denotes courses required for transfer-see your advisor.
The Bachelor of Science degree in Business Administration: Concentration in Entrepreneurial Studies requires a minimum of 120 credits. Course scheduling may vary by semester. See your advisor.
For More Information Contact:
Delaware Tech
Dover: (302) 857-1772
Georgetown: (302) 259-6665
Wilmington: (302) 573-5428
Goldey-Beacom College
Jessica Fehnel, fehnel@gbc.edu; (302) 225-6270
Admissions: (302) 225-6248